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Youth and young adult tobacco use trends: What we know and what it means
A recording of a Truth Initiative webinar that presented key data points from the nation's tobacco use surveys is now available.
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CalPERS bet on Big Tobacco is bad economics for California
California Public Employees’ Retirement System officials are reportedly considering reversing the pension fund’s longtime ban on investing in tobacco compani
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Hollywood still struggling to quit smoking in youth films
Nearly half of the top-grossing, PG-13 films released in 2015 featured tobacco imagery, and independent studios are responsible for a greater share of smokin
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How Truth Initiative can help D.C. nonprofits become good neighbors in the fight to end tobacco use
Nonprofits in the Washington, D.C., area could be eligible for a $2,000 sponsorship from the Truth Initiative Good Neighbor Fund to help fund projects encour
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Teaming up to give pets a voice in the fight to end tobacco use
truth® and DoSomething.org are teaming up to give pets and their owners a voice in the movement to end smoking and create an army of four-legged finishers.
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Helping youth activists spread the truth about tobacco
truth® is now taking applications for the second annual National Summit on Youth Activism, scheduled for July 12-16 in Orlando, Florida.
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Opening Day brings hope for tobacco-free MLB
When the first pitch is thrown out Sunday on Opening Day 2016, it will mark the beginning of the first year in the history of Major League Baseball that some
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By the numbers: Pets and smoking
We’ve broken down the facts and figures on the impact of smoking on our furry loved ones.
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How your zip code could make it harder for non-daily smokers to quit
Non-daily smokers who live near more cigarette retailers are less successful at quitting, according to new research published in Tobacco Control.
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How alcohol could be driving use of little cigars among some men
Men who smoke both cigarettes and little cigars, who want to quit smoking and who report drinking alcohol more frequently are more likely to use little cigar
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Effort to get teens to “left swipe” tobacco earns 2 top awards from PR week
The public relations campaign behind the truth® campaign’s “Left Swipe Dat” took home two awards for inspiring youth to end tobacco use, winning campaign of
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Truth Campaign snags 2 Ogilvy Awards
truth® won two Advertising Research Foundation David Ogilvy Awards for its truth campaign inspiring youth to end tobacco use, including a Gold in the New Aud
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