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Truth Initiative is America's largest nonprofit public health organization committed to making tobacco use and nicotine addiction a thing of the past.

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In our fight to end smoking, vaping and nicotine addiction, we focus on the issues that matter most. We constantly monitor the latest topics and trends in tobacco and substance use.

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Get the latest facts and analyses on the most important issues related to smoking, vaping, nicotine and substance use.

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What we do

We give young people the facts about smoking, vaping, nicotine and the tobacco industry, engage individuals and groups to make change in their communities, innovate ways to end nicotine addiction and join forces with collaborators committed to a future where tobacco and nicotine addiction are a thing of the past.

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    Displaying 12 of 1045 Search Results

  1. Fact Sheet Fact Sheet Research & Resources
    secondhand smoke sidewalk

    The impact of secondhand smoke

    Secondhand smoke causes the premature death of 41,000 adults and more than 400 infants each year.

    Apr. 06, 2018
    Harmful Effects of Tobacco
    Secondhand Smoke
  2. Fact Sheet Fact Sheet Research & Resources
    Experiential concert crowd

    How tobacco companies use experiential marketing

    Experiential marketing — the tactic of encouraging consumers to experience or interact with a brand at recreational venues and events, such as concerts, bars

    Jun. 26, 2018
    Tobacco Industry Marketing
    Marketing
  3. Fact Sheet Fact Sheet Research & Resources

    Tobacco use in the military

    The U.S. military has a culture of tobacco use, which decades of tobacco industry targeting has helped create and support.

    Jun. 12, 2018
    Targeted Communities
    Military
  4. Fact Sheet Fact Sheet Research & Resources
    cigars

    Cigars: Facts, stats and regulations

    Truth Initiative summarized the truth about little cigars, cigarillos and cigars.

    Jun. 30, 2020
    Traditional tobacco products
    Cigarillos Cigars Little Cigars
  5. Fact Sheet Fact Sheet Research & Resources
    Marijuana Leaf

    The link between marijuana and e-cigarettes

    The rise of e-cigarette use among youth offers a new way to consume marijuana and the dual use of tobacco and marijuana threatens their health.

    Dec. 05, 2019
    Substance Use
    Marijuana
  6. Fact Sheet Fact Sheet Research & Resources

    Tobacco use in the Asian American community

    This fact sheet about smoking and Asian Americans outlines patterns of use, industry targeting and health effects.

    May. 28, 2020
    Targeted Communities
    Racial/Ethnic Minorities
  7. Fact Sheet Fact Sheet Research & Resources

    Tobacco use in the Hispanic/Latino American Community

    This fact sheet about smoking and Hispanic/Latino Americans outlines patterns of use, industry targeting and health effects.

    May. 28, 2020
    Targeted Communities
    Racial/Ethnic Minorities
  8. Fact Sheet Fact Sheet Research & Resources
    American Spirit Cigarette Packs

    Tobacco use in the American Indian/Alaska Native community

    This fact sheet about smoking and American Indians/Alaska Natives outlines patterns of use, industry targeting and health effects.

    May. 28, 2020
    Targeted Communities
    Racial/Ethnic Minorities
  9. Fact Sheet Fact Sheet Research & Resources
    Subway walking

    Tobacco use in the African American community

    This fact sheet about smoking and African Americans outlines patterns of use, industry targeting and health effects.

    May. 28, 2020
    Targeted Communities
    Racial/Ethnic Minorities
  10. Fact Sheet Fact Sheet Research & Resources
    cigarette state fact sheets

    Tobacco use in Montana 2019

    An up-to-date look at tobacco use rates, tobacco control funding, tobacco laws, cessation statistics, and tobacco tax in Montana.

    Jun. 28, 2019
    Smoking by Region
    State Facts
  11. Fact Sheet Fact Sheet Research & Resources
    cigarette state fact sheets

    Tobacco use in Nebraska 2019

    An up-to-date look at tobacco use rates, tobacco control funding, tobacco laws, cessation statistics, and tobacco tax in Nebraska.

    Jun. 28, 2019
    Smoking by Region
    State Facts
  12. Fact Sheet Fact Sheet Research & Resources
    cigarette state fact sheets

    Tobacco use in Nevada 2019

    An up-to-date look at tobacco use rates, tobacco control funding, tobacco laws, cessation statistics, and tobacco tax in Nevada.

    Jun. 28, 2019
    Smoking by Region
    State Facts