Who we are

Truth Initiative is America's largest nonprofit public health organization committed to making tobacco use and nicotine addiction a thing of the past.

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In our fight to end smoking, vaping and nicotine addiction, we focus on the issues that matter most. We constantly monitor the latest topics and trends in tobacco and substance use.

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Get the latest facts and analyses on the most important issues related to smoking, vaping, nicotine and substance use.

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What we do

We give young people the facts about smoking, vaping, nicotine and the tobacco industry, engage individuals and groups to make change in their communities, innovate ways to end nicotine addiction and join forces with collaborators committed to a future where tobacco and nicotine addiction are a thing of the past.

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Enlist in our movement, explore youth activism programs, share quitting resources and learn about more ways you can get involved.

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    Displaying 12 of 253 Search Results

  1. News Article News Article Research & Resources
    Concerned young woman in a kitchen

    How to quit vaping – or help someone quit – during the coronavirus pandemic

    … How to quit vaping – or help someone quit – during the coronavirus pandemic Quitting vaping, quit vaping, quitting …

    Apr. 07, 2020
    Quitting smoking / vaping
    Tools
  2. News Article News Article Research & Resources
    Parent helping teen quit vaping

    How to help your child quit vaping

    If you’re a parent trying to help a child quit using JUUL or other e-cigarette, here are some tips for how to start from the experts behind the evidence-base

    Jan. 17, 2020
    Quitting smoking / vaping
    Tools
  3. News Article News Article Research & Resources
    doctor holding up a lung xray

    COVID-19: the connection to smoking and vaping, and resources for quitting

    Those who smoke or vape e-cigarettes may be especially concerned about COVID-19 because it attacks the lungs and could be a particularly serious threat to to

    Mar. 24, 2020
    Quitting smoking / vaping
    Tools
  4. News Article News Article Research & Resources

    Quitting vaping? Here are 5 tips for handling nicotine withdrawal

    Trying to quit vaping?

    Apr. 09, 2019
    Quitting smoking / vaping
    Tools
  5. News Article News Article Research & Resources
    e-cigarettes

    Quitting e-cigarettes

    Truth Initiative has expanded its quit-smoking resources to include the first-of-its kind e-cigarette quit program.

    Jan. 19, 2019
    Quitting smoking / vaping
    Tools
  6. News Article News Article Research & Resources
    JUUL e-cigarettes

    How to quit JUUL

    If you are looking for resources about how to quit JUUL, the massively popular e-cigarette that is driving a youth vaping epidemic, you are not alone.

    Feb. 07, 2019
    Quitting smoking / vaping
    Tools
  7. Fact Sheet Fact Sheet Research & Resources
    Quitting smoking

    What you need to know to quit smoking

    Most smokers — nearly 70 percent — say they want to quit, and recent data show an increasing number of people quitting successfully.

    Nov. 07, 2018
    Quitting smoking / vaping
    Tools
  8. study
    e-cigarettes

    Quit vaping study

    … Quit vaping study Thank you for your interest in the Quit Vaping Study.  Recruitment for the …

  9. study
    Young Adult Quit Vaping Study

    Teen Quitting Vaping Study

    Check to see if you’re eligible to participate in a clinical trial evaluating a new quit vaping program developed by Truth Initiative.

  10. Page

    Quit smoking and vaping tools

    Here's the truth: Quitting nicotine isn't easy, but it can be done with the right support. We know because we’ve helped hundreds of thousands of people stop using tobacco through proven-effective treatments and innovative and interactive tools. So if you or a loved one is ready to quit, there’s no better time than now.

  11. Page

    Quit Vaping Study FAQs

    Below are some frequently asked questions about participating in the Quit Vaping Study

  12. Fact Sheet Fact Sheet Research & Resources
    E-cigarettes black and white

    E-cigarettes: Facts, stats and regulations

    … Tobacco Products E-cigarettes / Vaping Flavors IQOS JUUL e-cigarettes … 3/21) Can e-cigarettes help people quit smoking? (updated 3/21) The … suppresses efforts to completely quit smoking (i.e., people choosing …

    Jun. 15, 2021
    Emerging Tobacco Products
    E-cigarettes / Vaping Flavors IQOS JUUL