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How nicotine replacement therapy can help young adults quit nicotine for good

Nicotine replacement therapy (NRT) products – such as nicotine gum, lozenges, or patches – are safe, backed by science, make quitting much more comfortable, and can increase the chances of successfully quitting.

E-cigarette use remains high among 18- to 24-year-olds, and many are dual-using both vapes and cigarettes. According to new Truth Initiative survey data, about two-thirds (67%) of young adult nicotine users ages 18–24 plan to quit for the new year, and most reported that their top reason for quitting was to improve their mental and physical health.  

However, many do not use NRT. Unassisted quitting is the least effective approach and can feel overwhelming and uncomfortable, both physically and emotionally. Thankfully, NRT can help people quit nicotine for good. 

How does NRT work?

stop smoking medication

According to EX Program, Truth Initiative’s free, proven-effective digital quit program, your brain is used to receiving a certain amount of nicotine every time you smoke, vape, or use oral nicotine pouches — and it will get angry and annoyed when it doesn't get it. Medication will help take the edge off and make it more likely you'll find a quit that sticks. 

NRT is a safe and effective way of weaning off nicotine. NRT delivers a dose of nicotine more slowly than cigarettes, e-cigarettes, or oral nicotine pouches. This also reduces the risk of addiction.

How do you get NRT?

free nicotine replacement therapy

As long as you’re over 18, you can buy these FDA-approved products over the counter without a prescription. Now, getting NRT can be even easier for young adults. 

Through a new partnership with Blip, a modern FDA-approved nicotine replacement therapy brand, Truth Initiative is making quitting more accessible for young adults. Through this new partnership, individuals who enroll in EX Program will receive 25% off Blip’s FDA-approved nicotine gum and lozenges. Together, these proven cessation approaches double the chances of quitting successfully. 

EX Program has been helping people quit for nearly two decades. Research published in JAMA Internal Medicine shows that its text message program can increase odds of quitting by up to 40%. Now through this partnership with Blip, EX Program members can easily access discounted nicotine replacement therapy to ease withdrawal symptoms and make quitting more comfortable.

Who should try NRT?

what is a nicotine replacement therapy

There’s no one-size-fits-all approach to quitting. Quitting unassisted results in relapse 95% of the time, which is why it’s important for people to have access to tools that can help them be successful. Some people succeed with behavioral coaching and community support, while others benefit from NRTs like nicotine gum or lozenges. 

Combining behavioral support and pharmacotherapy is the most effective approach to quitting tobacco. EX Program helps young adults find the method that works best for them, now with the added benefit of affordable NRT options through Blip to help make quitting more comfortable and increase their odds of success.