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  1. Adverse Childhood Experiences Impact Teens’ Ability to Quit Vaping

    The findings show that teens with a history of trauma face significantly greater challenges when trying to quit vaping nicotine.

  2. News Article News Article Research & Resources

    Following a decade of impact, the Truth Initiative College Program empowers students, faculty, and staff to quit nicotine

    Since 2015, the Truth Initiative College Program has provided funding to over 235 colleges and universities to support the adoption of tobacco/nicotine-free

  3. Report Report Research & Resources

    Tobacco in Films: 2023

    The number of films with tobacco presence increased compared to recent prior years with approximately 41% (58 of 141 films) of top films containing tobacco i

  4. Fact Sheet Fact Sheet Research & Resources

    Tobacco Use in the LGBTQ+ Community

    Lesbian, gay, and bisexual youth and adults report higher prevalence of tobacco product use than their heterosexual peers.

  5. Research Article Research Article Research & Resources

    Online social forums may be a valuable resource for young people looking to quit e-cigarettes

    The results demonstrate how community support can positively impact people quitting nicotine.

  6. The Concentration of Nicotine in E-cigarettes Continues to Soar, Putting Young People at Higher Risk of Addiction

    New study confirms that many disposable e-cigarettes sold today come in bigger sizes and are cheaper than those ever sold before.

  7. Research Article Research Article Research & Resources

    Disposable e-cigarettes lead surge in nicotine sales

    The e-cigarette market is increasingly dominated by disposable products that have gotten bigger and cheaper

  8. Statement from Truth Initiative CEO and President Kathy Crosby on the Appointment of Dr. Brian King as Executive Vice President of U.S. Programs at the Campaign for Tobacco-Free Kids

    We congratulate the Campaign for Tobacco-Free Kids on the appointment of Dr. Brian King as Executive Vice President of U.S. Programs.

  9. News Article News Article Research & Resources

    Another reason to quit vaping? The environmental impact of e-cigarettes

    Recycling programs and safe disposal guidelines for disposable e-cigarettes are virtually non-existent

  10. News Article News Article Research & Resources

    How nicotine replacement therapy can help young adults quit nicotine for good

    NRT is a safe and effective way of weaning off nicotine. NRT delivers a dose of nicotine more slowly than cigarettes, e-cigarettes, dip, or chew.

  11. Truth Initiative and Blip Join Forces to Make Quitting Nicotine Easier for Young Adults

    New Partnership Combines Proven-Effective Behavioral Program with Emerging Nicotine Replacement Therapy Solution

  12. Attorney General Raoul Announces JUUL Settlement Funds to Bring Truth Initiative's National Youth Vaping Prevention and Cessation Programs to Illinois

    Settlement Funds will Support Efforts by Nation’s Largest Nonprofit Dedicated to Youth Vaping Prevention to Launch “EX Program” Campaign Statewide