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Smoking in movies directly influences youth smoking rates

As smoking becomes a less socially acceptable behavior, movies are one of the few places where it continues to be portrayed positively — as normal social beh

Two distinct stories emerge from CDC survey on youth tobacco use

The annual National Youth Tobacco Survey (NYTS), released April 16 by the Centers for Disease Control and Prevention (CDC), shows significant drops in cigare

Study explores characteristics of tobacco and e-cigarette online advertisements

A study examining tobacco and e-cigarette online advertisements finds that the ads primarily focus on promoting e-cigarettes, snus, and cigars.

The Breath of Freedom Movement

Tobacco Research & Policy Newsletter

Truth Initiative provides state officials, policymakers, and staff working on tobacco and consumer protection issues with the latest research on tobacco products and their use, sale, and marketing, as well as developments in the state and federal policy landscape.

Lisa A. Watkins

Lisa Watkins brings three decades of nonprofit accounting experience to her work at Truth Initiative.

Sarah Shank

A trusted partner across the organization, Sarah Shank has been with Truth Initiative since 2009, when she came onboard to support the consumer launch of Bec

Alex Parks

Alexandra Parks is responsible for strategic leadership in developing and managing partnerships with an array of stakeholders, including nonprofit organ

Adrienne Neal

Over the span of her 25-year career, Adrienne Neal has played a major role in helping organizations harness the full potential of their most valuable asset:

Tina M. Morgan

Tina Morgan has been with Truth Initiative since 1999.

Christine Kunigonis

Christine Kunigonis is a certified public accountant with deep expertise in nonprofit finance and operations.

Jennifer Kreslake

As Senior Vice President of Truth Initiative's Schroeder Institute, Dr.