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  1. As Teen Smoking Rate Hits Historic Low, Youth Tobacco Use Hits Record High Derailing Years of Progress and Putting a New Generation at Risk

    The youth smoking rate has fallen to just 3.7%, but e-cigarettes have put millions of teens on a path to nicotine addiction with a largely unregulated produc

  2. News Article News Article Research & Resources

    Smoking rates decline steeply in teens in 2021

    Youth smoking dropped to an all-time low in 2021, representing a colossal win for public health initiatives tackling smoking in young people, including those

  3. News Article News Article Research & Resources

    Is that video game a health risk? 3 things parents should know

    Some video games topping this year’s holiday wish lists contain imagery that could be putting the health of young people at risk.

  4. Ending youth e-cigarette epidemic at risk if FDA doesn’t act fast to remove flavors and fully regulate products as industry quickly innovates

    The latest NYTS data are consistent with other research which showed that youth e-cigarette use was significantly impacted during the height of the pandemic.

  5. News Article News Article Research & Resources

    Fewer than half of young people aware of connection between vaping and COVID-19 risk

    The new campaign from truth is working to change misperceptions about e-cigarette use and the risk of testing positive for COVID-19.

  6. News Article News Article Research & Resources

    Majority of young vapers worry about COVID-19 risk and want to quit

    Findings from a new Truth Initiative survey reveal that the coronavirus pandemic is motivating many young people who use e-cigarettes to quit vaping.

  7. New survey shows progress on curbing teen vaping, but e-cigarette use remains high as access to flavors, risk of nicotine addiction, and impact on youth mental health concerns grow

    The 2021 MTF data show progress in the fight to curb youth nicotine vaping, signaling efforts to provide education to prevent e-cigarette use and quitting re

  8. Research Article Research Article Research & Resources

    New study: Quit-vaping program This is Quitting also helps prevent young e-cigarette users from smoking

    Use of a text message quit vaping program is linked with preventing the use of combustible tobacco products in addition to quitting e-cigarettes.

  9. The JUUL/Altria partnership puts nation's public health at greater risk

    The FDA must use its full authority to stop the youth e-cigarette epidemic in the U.S.

  10. Quit vaping program from Truth Initiative also helping 18- to 24-year-olds abstain from cigarette smoking

    New study shows This is Quitting, a free and anonymous text message program to help young people quit vaping nicotine was also effective in promoting abstine

  11. FDA takes steps on flavored e-cigarettes, but leaves youth at risk for addiction

    Proposed FDA restrictions on flavored e-cigarettes and cigars are a step in the right direction, but they’re no match for the soaring rate of e-cigarette use

  12. News Article News Article Research & Resources

    Smoking and vaping in young people’s favorite shows isn’t just rampant, it’s often glamorized too

    Shows most popular with young people frequently portray tobacco in a positive light – as glamorous, rebellious, and a status symbol – and even depict youth a