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  1. EX Program by Truth Initiative® and McLeod Health join forces to help employees, patients live tobacco free

    The EX Program will be available to the nearly 8,900 employees working for the McLeod Health system of hospitals and physician practices in northeastern Sout

  2. Report Report Research & Resources

    While you were streaming

    New research from Truth Initiative reveals that 79 percent of the shows most popular with young people depict smoking prominently.

  3. Truth Initiative® and Blue Shield of California Team Up to Help Millions Quit Tobacco

    Through the EX Program, BSC members will have access to a personalized quit plan, live chat coaching and medication guidance from tobacco treatment specialis

  4. Fact Sheet Fact Sheet Research & Resources

    Tobacco use in the military

    The U.S. military has a culture of tobacco use, which decades of tobacco industry targeting has helped create and support.

  5. Report Report Research & Resources

    Tobacco Nation: An ongoing crisis

    Examining the health and policy disparities of U.S. states with the highest smoking rates.

  6. Infographic Infographic Research & Resources

    LGBTQ Infographic

    LGBTQ young adults, 18-24, are nearly 2x as likely to smoke as their straight peers.

  7. 7 youth-serving groups in Tennessee receive grants to help their communities go smoke-free

    Truth Initiative awarded grants to seven youth-serving groups in the state to help raise awareness about smoke-free environments and reduce secondhand smoke

  8. News Article News Article Research & Resources

    How tobacco companies linked cigarettes and mental health

    Truth Initiative® explores three ways that tobacco companies linked cigarettes and mental health.

  9. News Article News Article Research & Resources

    3 things to know about the foundation for a smoke-free world

    The public health community isn’t cheering about a new foundation claiming to help eliminate smoking. Find out why.

  10. News Article News Article Research & Resources

    3 benefits of tobacco-free policies at colleges and universities

    Support for smoke- and tobacco-free policies on school campuses has skyrocketed in recent years.

  11. Report Report Research & Resources

    JUUL on YouTube

    Researchers found more than 8,000 JUUL-related videos that received a total of 260 million views over the 3-year period from 2016 to 2018.