Our top issues

In our fight to end youth and young adult nicotine addiction, we focus on the issues that matter most. We constantly monitor the latest topics and trends in commercial tobacco and substance use.

Explore our top issues
× Close

Who we are

At Truth Initiative, we are committed to a future free from lifelong addiction, fostering healthier lives and a more resilient nation. We are the nation’s largest nonprofit public health organization dedicated to preventing youth and young adult nicotine addiction and empowering quitting for all.

See who we are
× Close

Research & resources

Get the latest facts and analyses on the most important issues related to smoking, vaping, nicotine and substance use.

Browse all research and resources

Search by keywords

Browse by

Popular topics View more
Type
× Close

What we do

By driving behavior and policy change, we prevent addiction, increase quitting, reduce nicotine dependence, and expand cessation support and access. All backed by rigorous research and evaluation.

See what we do
× Close

Get involved

Join us in preventing youth and young adult nicotine addiction and empowering quitting for all.

How to get involved
× Close

Search our site

Top Searches

× Close

Search

    Displaying 1500 of 1582 Search Results

  1. Truth Initiative Logo
    Financial Statement Report

    2023 Financial Statements

    We have audited the accompanying consolidated financial statements of Truth Initiative Foundation and Affiliate (Truth Initiative), which comprise the consol

  2. Page

    4 Keys to Successfully Engaging Tobacco Users in Cessation at Shape Corp.

    Best Practice Example of Inspiring Tobacco-free Lives with The EX Program

  3. Page

    Stop the Influence: Reject Big Tobacco and Vape Money FAQ’s

  4. Page

    This is Quitting Resources

  5. Page

    Stop the Influence: Reject Big Tobacco and Vape Money

    Truth Initiative and the African American Tobacco Control Leadership Council, Black Women’s Health Imperative, and Campaign for Tobacco-Free Kids are calling on organizations to reject funding and partnership from tobacco and vaping companies. Sign the pledge!

  6. Page

    Mental Health and Nicotine Resources

  7. Page

    The opioid crisis

    Young people are particularly vulnerable to opioid misuse. Two decades of combating commercial tobacco use has prepared us to continue the fight and contribute to ending this epidemic by sharing our expertise in youth and young adult education and prevention.

  8. Page

    Tobacco industry interference

  9. Page

    The difference between commercial tobacco and sacred tobacco

  10. Youth Activists on the National Mall
    Annual Report Report

    2022 Annual Report

    We are pleased to share the significant progress we made in 2022, detailed in this report: Ending Big Tobacco's Influence

  11. Page

    FAQs about This is Quitting