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How a free vaping prevention curriculum can help middle schools
Here’s why Vaping: Know the truth is meeting an urgent need.
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Menthol e-cigarette ads rose after FDA guidance restricted some, but not all flavored e-cigarettes
The proportion of menthol-flavored e-cigarette ads sent by email more than doubled from 22.5% to 52.2% after FDA guidance restricted some, but not all flavor
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FDA’s announcement on Logic’s e-cigarette products underscores urgent need for decisions on top e-cigarette brands comprising 75% of the market and should include menthol flavors
We are grateful to see movement again by the FDA on the e-cigarette pre-market approval process under Dr. Califf’s leadership
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Tobacco imagery lights up Oscar-nominated movies, including 80% of Best Picture nominees
Eight of the 10 films nominated for Best Picture at the 2022 Oscars and more than half (61%) of all this year’s Oscar-nominated feature films contain tobacco
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And the Oscar goes to…the tobacco industry
Of the 10 films nominated for Best Picture, 80% featured smoking and vaping depictions.
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Action needed: Tobacco in pop culture
Despite a 1998 law prohibiting paid tobacco product placements in movies and TV programming, tobacco imagery is still seen on screens everywhere, including m
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Pervasive tobacco imagery on screen endangers youth and demands action
Truth Initiative is calling for a comprehensive set of policies to curb tobacco depictions on screens.
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Nearly 1 in 5 adults used tobacco regularly in 2020
The prevalence of cigarette use – by far the most popular tobacco product among adults – emphasizes the need for the federal government to follow through on
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New study: Training educators on school e-cigarette policies critical for youth vaping prevention
Newly published research highlights the importance of instituting school e-cigarette policies and trainings to help curb the crisis.
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What is synthetic nicotine and what does it mean for the youth vaping epidemic?
Here are important things to know about synthetic nicotine and how companies are using it to try to evade federal oversight aimed to protect youth.
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Truth Initiative named top non-profit in Fast Company’s annual list of Most Innovative Companies for 2022
Truth Initiative has once again been named to Fast Company’s prestigious annual list of the World’s Most Innovative Companies for 2022.
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Breath of Stress Air is calling a vape what it truly is
Breath of Stress Air expands the latest campaign from truth, It’s Messing with Our Heads, which exposed nicotine’s role as a contributor to the worsening you
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