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Truth Initiative and NAACP Expand Partnership to Advance Health Equity and Increase Access to Proven Quit Resources
This new phase of the collaboration launches the Breath of Freedom Movement, combining a legacy of advancing racial justice and health equity with tobacco po
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Truth Initiative celebrates Pride month by expanding quit support in LGBTQ+ communities
This Pride month, Truth Initiative is celebrating queer health by showing support for those quitting nicotine and sharing resources at Pride events across th
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What’s inside a vape?
While e-cigarette design continues to evolve, these four basic components of e-cigarette technology have remained largely the same.
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Why the “cold turkey” method of quitting vaping or smoking doesn’t work – and what does
Quitting cold turkey has such a low success rate due to the nature of nicotine addiction.
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Quitting and pregnancy
Quitting nicotine before or during pregnancy has enormous benefits for both parents and child.
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Can oral nicotine pouches like Zyn help people quit vaping nicotine?
As oral nicotine pouches from brands such as Zyn, On!, and Velo have gained popularity, they have raised concerns about their high nicotine content, youth-ap
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Truth Initiative Highlights Free Youth Prevention Curricula for Red Ribbon Week 2026
Curricula that educators can use to help students navigate today’s evolving addiction landscape, including e-cigarettes, oral nicotine pouches, cigarettes, c
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Shopify’s Removal of Online Vaping Stores Serves as Important Model to Prevent Illegal Online Nicotine Sales and Curb Youth Access
Shopify’s removal of online vaping stores from its platform is a meaningful step in closing channels that have helped make illegal e-cigarettes widely availa
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Truth Initiative’s EX Program Supports 1 Million Young People Seeking to Quit Nicotine
1 million young people ages 13 to 24 have enrolled in first-of-its-kind, free, and confidential EX Program on their journey to quit.
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Groundbreaking Study Reveals Text Message Vaping Cessation Program Also Helps Young People Quit Cannabis
First study to demonstrate that interventions to help quit vaping nicotine can simultaneously reduce cannabis use among adolescents and young adults
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What to know about using (and quitting) nicotine and cannabis
Nicotine and cannabis are two of the most commonly used substances among U.S. youth and young adults—and both come with health risks.
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What to know about quitting Zyn
As oral nicotine pouches from brands like Zyn, On!, Velo, and Rogue become more widespread, people are raising questions about the risk of nicotine addiction
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