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18 schools pledge to go tobacco-free through college program initiative
The Truth Initiative Tobacco-Free College Program provides up to $20,000 for schools to engage their campus community to address smoking and tobacco use.
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LGBTQ Infographic
LGBTQ young adults, 18-24, are nearly 2x as likely to smoke as their straight peers.
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New study: Access to a range of treatment options helps smokers quit
The actions that smokers take that are intrinsically motivated — rather than externally encouraged — are particularly effective in helping them quit smoking.
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Q&A: How Big Tobacco preys on low-income communities
University of Nevada, Reno, School of Community Health Science professor Dr.
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6 tips for people trying to quit smoking
Here are six tips to help you or someone you know successfully quit smoking and go smoke-free.
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What is JUUL?
JUUL, a new type of e-cigarette, has become so popular among young people that it has amassed nearly half of the e-cigarette market share.
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African American Infographic
There are up to 10x more tobacco ads in black neighborhoods than in other neighborhoods
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New report shows that Marlboro is one of the most influential brands among teenagers
A new report finds that Marlboro tops the list of preferred cigarette brands among teens, followed by Newport and Camel.
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Schools in low income areas
There are more tobacco retailers near schools in low-income areas than in other areas
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4 revelations from a Reuters investigation into Philip Morris
A Reuters investigative series into the secret strategies of PMI uncovers the company’s methodical, long-term plan to undermine public health science and glo
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‘Worth More’ campaign exposes Big Tobacco for its manipulation of lower-income communities
truth® teams up with Imagine Dragons vocalist Dan Reynolds and country star Jon Pardi to expose Big Tobacco for its manipulation of lower-income communities.
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truth encourages young people to tell Big Tobacco why they’re ‘Worth More’ in its new campaign
truth® teams up with Imagine Dragons vocalist Dan Reynolds and country star Jon Pardi to expose Big Tobacco for its manipulation of lower-income communities.
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