What makes the EX Program different:
- Unrivaled scientific leadership
Clients get the best of the best: Mayo Clinic’s proven treatment model and Truth Initiative’s scientific leadership in digital quit-tobacco solutions.
- Trailblazing addiction treatment
Our program blends innovative, effective approaches to set new standards for nicotine addiction treatment. We leverage the latest technology, advanced data analytics, and a deep understanding of today’s tobacco users to deliver meaningful outcomes.
- Real-time data at the fingertips
Real-time dashboards give anytime visibility into program performance and drive our year-round recommendations to reach client goals. Comprehensive reporting on promotions shows clients which tactics work best with their people.
- Customized expert guidance
Our experts guide clients on tobacco surcharge best practices, benefit integration, vendor change, proactive year-round promotions, seamless handling of eligibility files, and more.
Participants receive a personalized quit plan, live chat coaching via the web or app, an online community for social support, free quit medication, and dynamic text messaging tailored to their needs.
Clients receive strategic guidance from a Client Success team for program design, tobacco surcharge approaches, tobacco-free policies, year-round promotions, and more.
See a short video case study of how B. Braun Medical used a robust tobacco-free policy, comprehensive communications, personalized nudges, and a tobacco surcharge to enroll more than 90% of employees who attested to tobacco use.
The EX Program qualifies as a reasonable alternative standard for organizations that use incentives or surcharges to motivate individuals to quit.
If you are a wellbeing vendor, EAP, or other benefits organization, partner with the EX Program to differentiate your tobacco cessation program with innovative digital tools as a value add for your clients