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New Report Warns: Viral Smoking Imagery Could Undermine Youth Prevention Gains
Truth Initiative’s seventh annual “While You Were Streaming” report exposes the ongoing presence of tobacco in top shows, movies, and music videos
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LGBT+ youth and young adults in states with protective policies had more than 50% lower odds of smoking and vaping
Findings from this study suggest that state-level legislation to protect LGBT+ rights could help prevent or reduce tobacco use in the LGBT+ community
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The Concentration of Nicotine in E-cigarettes Continues to Soar, Putting Young People at Higher Risk of Addiction
New study confirms that many disposable e-cigarettes sold today come in bigger sizes and are cheaper than those ever sold before.
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A breath of fresh air: The immediate benefits of quitting smoking or vaping nicotine
Learn about short- and long-term benefits of quitting smoking and vaping
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Nearly half of all cancer deaths in the U.S. are preventable — and smoking is a leading risk factor
A new study by the American Cancer Society found that 44% of all cancer deaths among U.S.
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Lights, Camera, Addiction? Smoking Dominates Oscar® “Best Picture” Nominees
Lights, Camera, Addiction? Smoking Dominates Oscar “Best Picture” Nominees infographic
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Are kids using nicotine in the classroom? What to look for and how to talk about risks
As students return to the classroom this fall, they’ll be excited to show off new clothes, sneakers, and electronics – and possibly new nicotine products.
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Why the “cold turkey” method of quitting vaping or smoking doesn’t work – and what does
Quitting cold turkey has such a low success rate due to the nature of nicotine addiction.
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Secondhand smoke and secondhand aerosol
Secondhand smoke causes the premature death of 41,000 adults and more than 400 infants each year.
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Secondhand smoke and aerosol
Secondhand smoke one page infographic
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Significant Drop in Youth E-Cigarette Use Marks Progress, But Nearly 40% of Teens Who Vape Frequently Remain at High Risk for Nicotine Addiction, a Serious Public Health Concern
The 2024 National Youth Tobacco Survey (NYTS) shows significant progress in reducing youth e-cigarette use, with half a million fewer middle and high school
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Historical films and TV depict smoking — not its harmful health impacts
Despite long-established research that on-screen smoking influences young people to use tobacco products, cigarettes remain a popular prop in historical film
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