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New survey shows progress on curbing teen vaping, but e-cigarette use remains high as access to flavors, risk of nicotine addiction, and impact on youth mental health concerns grow
The 2021 MTF data show progress in the fight to curb youth nicotine vaping, signaling efforts to provide education to prevent e-cigarette use and quitting re
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New Truth Initiative report shows troubling use of tobacco imagery in tv shows, movies and music videos most popular among youth as e-cigarette epidemic persists
While You Were Streaming: Nicotine on Demand is the fourth annual report from Truth Initiative that monitors tobacco imagery across the most popular streamin
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Ending youth e-cigarette epidemic at risk if FDA doesn’t act fast to remove flavors and fully regulate products as industry quickly innovates
The latest NYTS data are consistent with other research which showed that youth e-cigarette use was significantly impacted during the height of the pandemic.
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Truth Initiative and Surgeon General Take the Stage at The Atlantic Festival to Discuss Vaping as a Youth Mental Health Issue
Truth Initiative took to The Atlantic Festival stage during a session called Thrive: A Youth Mental-Health Summit to draw awareness to the connection between
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National Public and Minority Health Organizations Launch Stop the Influence, a Pledge Campaign to Reject Big Tobacco and Vape Money
A call to organizations to sign a pledge to reject funding from or any form or partnership with companies that sell any tobacco or vaping products.
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FDA’s Delay on Largest E-Cigarette Companies’ Applications Allows Top Brands with 75% of the Market Share to Remain Widely Available, Extending the Youth Vaping Epidemic and Delaying Necessary Regulations to Help Smokers
We are very concerned that the FDA did not prioritize and complete the reviews of the companies with over 75% of the e-cigarette market as they promised to d
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Public Health Groups Call on FDA to Deny Authorization of Sale For JUUL E-Cigarette Products
We call upon the FDA to take a strong stand for public health by denying products that do not meet the statutory requirement that manufacturers prove their p
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JUUL Settles North Carolina Lawsuit For Role In Igniting National Youth E-Cigarette Epidemic
Today’s settlement with the state of North Carolina against JUUL is an important step forward in holding the e-cigarette company accountable for igniting the
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Truth Initiative’s Quit Vaping Program Effective in Helping 18- to 24-Year-Olds
The randomized clinical trial found that This is Quitting increased quit rates among young adults aged 18-24 by nearly 40%
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Truth Initiative and Kaiser Permanente, in Collaboration with the American Heart Association and Everfi, Named 2021 Halo Award Winners
Truth Initiative and Kaiser Permanente, in collaboration with the American Heart Association and EVERFI, have been named the winners of a 2021 Silver Halo Aw
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New Truth Initiative Study Finds That E-Cigarette Use Increases Odds of Youth Using Cigars, Little Cigars or Cigarillos (CLCCS)
According to a new study, young people 15-21 who use e-cigarettes or ever used JUUL have over 3x higher odds of initiating use of cigars, little cigars or ci
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Biden Administration’s Historic Action on Menthol Cigarettes and Flavored Cigars Marks Tremendous Win for Public Health
We applaud the FDA for choosing to be on the right side of science by announcing it will begin the process within the year for rulemaking to prohibit the sal
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