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TV ads for e-cigarettes and nicotine pouches show youth-appealing content that is banned for cigarettes
Television ads for JUUL, Vuse, and Velo included young models, animations, and music while emphasizing e-cigarette flavors and themes of self-expression and
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The JUUL/Altria partnership puts nation's public health at greater risk
The FDA must use its full authority to stop the youth e-cigarette epidemic in the U.S.
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Altria/JUUL deal puts youth e-cigarette users at greater risk given Big Tobacco's track record
The deal comes just days after the U.S. surgeon general declared youth e-cigarette use a public health epidemic.
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Greater nicotine flux is associated with greater dependence among pod-based e-cigarette users, new research shows
Recent Truth Initiative research shows greater nicotine flux, or the rate that an e-cigarette emits nicotine, was associated with higher e-cigarette dependen
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A toxic, plastic problem: E-cigarette waste and the environment
With a 399.73% increase in retail e-cigarette sales from 2015 through 2020, the environmental consequences of e-cigarette waste are enormous.
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Most JUUL-related Instagram posts appeal to youth culture and lifestyles, study finds
A study published in the journal Tobacco Control found that more than half of Instagram posts about JUUL are youth- and lifestyle-focused.
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Health groups urge FDA to block sale of illegal JUUL-like e-cigarettes
The FDA should to stop the sale of new e-cigarettes similar to JUUL that have been illegally introduced without the agency’s prior review and authorization.<
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New Truth Initiative Study Finds That E-Cigarette Use Increases Odds of Youth Using Cigars, Little Cigars or Cigarillos (CLCCS)
According to a new study, young people 15-21 who use e-cigarettes or ever used JUUL have over 3x higher odds of initiating use of cigars, little cigars or ci
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What are Puff Bars?
Mimicking the popular e-cigarette JUUL, disposable Puff Bars are a type of vape that contain high levels of nicotine and come in many youth-appealing flavors
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Dangerous loopholes: Young e-cigarette users report swapping products as vaping policies change
Following the removal of certain flavors of JUUL young users switched to other brands still offering sweet and fruity flavors.
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What are the long-term effects of vaping?
Not much is known about the health effects of e-cigarettes like JUUL, meaning the millions of young people who vape are being treated like test subjects.
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Why the rise in youth e-cigarette use may be worse than we think
Accurately measuring rates of youth vaping is challenging because of the varieties of products and their rapid growth in recent years.
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