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Lights, Camera, Tobacco?
How rising smoking and vaping imagery in top entertainment influences e-cigarette use and fuels nicotine addiction among young audiences.
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Tobacco use in Nebraska 2023
An up-to-date look at tobacco use rates, tobacco control funding, tobacco laws, cessation statistics, and tobacco tax in Nebraska.
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Young Activists Join with truth® to Demand Action on Menthol Cigarettes and Flavored Cigars
Youth and young adults deliver digital petition during in-person meetings with the White House and Congressional members.
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The American public’s opinion of Big Tobacco
In partnership with Campaign for Tobacco Free Kids, Truth Initiative conducted a national survey of registered voters ages 18 and older about their views of
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Many young people turn to nicotine to deal with stress, anxiety and depression, but don’t know it may be making them feel worse
A large majority of young people who have used e-cigarettes started vaping because of feelings of stress, anxiety or depression, and many continue vaping to
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Youth activists gather in DC to demand action on flavored tobacco products and declare “Nicotine Addiction Shouldn’t Taste Like Candy”
Youth activists from across the country will come together in the nation’s capital to raise their voices for a future free of flavored tobacco products.
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Nashville Bar Owner Breaks Free from Nicotine Addiction and Hopes to Inspire Others
John, a Nashville bar owner who quit smoking with support from the EX Program, has smoked for more than 15 years.
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Youth activists take a stand against flavors in DC, declaring “Nicotine Addiction Shouldn’t Taste Like Candy”
Activists engaged people alongside the Follow the Flavors truth truck, which was designed to mirror advertising tactics used by vape manufacturers
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EX Program from Truth Initiative announces new AI-driven recommender engine for tobacco cessation
For the first time, an artificial intelligence (AI)-driven program is being deployed to help adults nationwide quit smoking, vaping, and using nicotine.
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JUUL Settles North Carolina Lawsuit For Role In Igniting National Youth E-Cigarette Epidemic
Today’s settlement with the state of North Carolina against JUUL is an important step forward in holding the e-cigarette company accountable for igniting the
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Smoking rates decline steeply in teens in 2021
Youth smoking dropped to an all-time low in 2021, representing a colossal win for public health initiatives tackling smoking in young people, including those
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Significant Decline in E-cigarette Use Among High School Students Indicates Progress, Yet Challenges Persist in Youth Tobacco Prevention
The release of the 2023 National Youth Tobacco Survey (NYTS) marks a notable achievement in the fight against youth tobacco use.
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