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Who goes to vape shops?
A recent study finds that vape shop visitors tend to be a racial/ethnic minority, skew younger (age 18-24) and are less financially secure.
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National public health org brings on women’s health and wellbeing leader
Truth Initiative has brought on a veteran of the reproductive health, education and advocacy arena, Amy Taylor, to lead its community-level engagement and yo
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New TikTok challenge kicks off national truth® campaign underscoring young people’s desire to ditch JUUL and quit vaping
truth is launching its latest youth e-cigarette education campaign, “Ready to Ditch JUUL.”
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Measuring disparities in tobacco advertising exposure
How can we better measure people’s exposure to tobacco advertising? And what effect does that exposure have?
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Tobacco’s starring role
Tobacco imagery maintained its recurring and often starring role in popular on-screen entertainment in 2021
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3 important things to know about quitting nicotine during times of stress
Nicotine use – whether through smoking or vaping – can increase stress levels, and quitting nicotine can improve mental health.
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New Truth Initiative data show 1.2 million youth and young adults started using e-cigarettes since FDA missed the September 9, 2021, court-ordered deadline to remove unreviewed products from the market
A new analysis from Truth Initiative shows the high cost of the FDA’s inaction, estimating that nearly 2.5 million youth and young adults (15-24 years old) h
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Federal Judge Rules FDA Acted Illegally in Delaying Required Review of E-Cigarettes, Cigars
In a major victory for public health a federal judge has ruled that the FDA acted illegally when, in 2017, it allowed e-cigarettes to remain on the market un
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6 important facts about JUUL
The rapid ascension and popularity of the e-cigarette JUUL has left a trail of questions and concerns.
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Truth Initiative announces new General Counsel
Truth Initiative announced the appointment of Robert Falk as General Counsel.
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truth launches fake vape company “depression stick!” to make a point
Truth Initiative, revealed its latest youth e-cigarette education effort exposing nicotine’s role as a contributor to the worsening youth mental health crisi
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Action needed on e-cigarettes
Endorsing the important public health strategy of harm minimization, Truth Initiative supports a number of policies with regard to e-cigarettes.
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