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Industry influencer: how tobacco content is infiltrating social media
Tobacco content, including branded promotional content and misinformation about tobacco and nicotine, is commonplace on social media.
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Many young people turn to nicotine to deal with stress, anxiety and depression, but don’t know it may be making them feel worse
A large majority of young people who have used e-cigarettes started vaping because of feelings of stress, anxiety or depression, and many continue vaping to
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4 ways the entertainment industry can protect young viewers and combat youth nicotine addiction
The youth vaping crisis must be confronted, and the entertainment industry has the power to change the picture for good.
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Fast Company recognitions underline why youth tobacco prevention is more important than ever
Fast Company recognitions underscore that making tobacco use a thing of the past is an urgent issue for 2020. Here are 11 reasons why.
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New truth initiative study finds that pervasive tobacco imagery in popular shows poses new threat, making youth more prone to e-cigarette use
New study finds that youth and young adults with high exposure to tobacco imagery in streaming and TV shows are three times more likely to start vaping compa
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Youth activists take a stand against flavors in DC, declaring “Nicotine Addiction Shouldn’t Taste Like Candy”
Activists engaged people alongside the Follow the Flavors truth truck, which was designed to mirror advertising tactics used by vape manufacturers
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Nicotine on demand
Tobacco remains rampant in the year’s most popular shows, movies, and music videos, fueling the ongoing youth e-cigarette epidemic.
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Young people share how nicotine use affected their stress
Many young people who know the cycle of nicotine withdrawal from vaping firsthand have shared with truth what it’s like.
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New study: 43% of underage e-cigarette users report getting their e-cigarettes from retail sources
Many underage young people are getting e-cigarettes from retailers like vape shops, gas stations, and convenience stores
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QUIT NICOTINE WITH EX PROGRAM
Quitting nicotine isn't easy, but it can be done with the right support. EX Program, developed by Truth Initiative with Mayo Clinic, is a free digital cessation program that offers the proven tools, expert resources, and community support that can help people of all ages quit any tobacco or nicotine product.
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