Our top issues

In our fight to end youth and young adult nicotine addiction, we focus on the issues that matter most. We constantly monitor the latest topics and trends in commercial tobacco and substance use.

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Who we are

At Truth Initiative, we envision a future free from nicotine addiction—a future that fosters healthier lives and a more resilient nation. We are the nation’s largest nonprofit public health organization dedicated to preventing youth and young adult nicotine addiction and empowering quitting for all.

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Research & resources

Get the latest facts and analyses on the most important issues related to smoking, vaping, nicotine and substance use.

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What we do

By driving behavior and policy change, we prevent addiction, increase quitting, reduce nicotine dependence, and expand cessation support and access. All backed by rigorous research and evaluation.

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Get involved

Join us in preventing youth and young adult nicotine addiction and empowering quitting for all. Learn about how you can help create a future free from nicotine addiction through activism, scholarships, studies, and more. Let’s work together.

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Press

Stay up to date on the latest statements, announcements and press releases from Truth Initiative. For media inquiries and information, contact us at [email protected] or 202-454-5561.

Press Release

Two Gold CLIOs for Truth Initiative’s public education campaign: truth®

Just as it launched a new corporate brand identity and new a website for speaking...

09.09.2015
Press Release

Next chapter begins as tobacco control leader becomes Truth Initiative

The American Legacy Foundation has delivered creative and effective public education messages to youth and...

09.08.2015