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  1. Research Article Research Article Research & Resources

    Most young adult e-cigarette users report vaping in vehicles

    The majority of past 30-day young adult e-cigarette users reported vaping in vehicles (60.6%), as well as being exposed to secondhand e-cigarette aerosol in 

  2. News Article News Article Research & Resources

    Nicotine prevention and quit resources: top tips for parents and educators

    Here are free resources that exist to help prevent youth e-cigarette use and help those already vaping quit.

  3. Research Article Research Article Research & Resources

    Exposure to tobacco promotion on TikTok, Twitch, and YouTube nearly triples odds of intending to vape

    Research from Truth Initiative finds that young people exposed to high levels of user-generated, promotional tobacco content on YouTube, Twitch, and TikTok h

  4. News Article News Article Research & Resources

    What should educators do if they catch students vaping at school?

    Schools play a central role in confronting and addressing youth nicotine use.

  5. Research Article Research Article Research & Resources

    Peer acceptance of vaping tied to e-cigarette initiation

    Research from Truth Initiative found that young people who go on to start vaping already had elevated perceptions that their friends viewed vaping as accepta

  6. News Article News Article Research & Resources

    Quitting vaping benefits health – and the environment

    Cheap, high-nicotine, disposable e-cigarettes are dominating the market – and contributing to tons of electronic waste.

  7. Truth Initiative and NAACP Expand Partnership to Advance Health Equity and Increase Access to Proven Quit Resources

    This new phase of the collaboration launches the Breath of Freedom Movement, combining a legacy of advancing racial justice and health equity with tobacco po

  8. News Article News Article Research & Resources

    Another reason to quit vaping? The environmental impact of e-cigarettes

    Recycling programs and safe disposal guidelines for disposable e-cigarettes are virtually non-existent

  9. News Article News Article Research & Resources
  10. News Article News Article Research & Resources

    Truth Initiative celebrates Pride month by expanding quit support in LGBTQ+ communities

    This Pride month, Truth Initiative is celebrating queer health by showing support for those quitting nicotine and sharing resources at Pride events across th

  11. Shopify’s Removal of Online Vaping Stores Serves as Important Model to Prevent Illegal Online Nicotine Sales and Curb Youth Access

    Shopify’s removal of online vaping stores from its platform is a meaningful step in closing channels that have helped make illegal e-cigarettes widely availa

  12. News Article News Article Research & Resources

    Quitting vaping in 2026: Top tips and resources

    About two-thirds (67%) of young adult nicotine users ages 18–24 plan to quit for the new year, according to new Truth Initiative survey data.