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Press
Stay up to date on the latest statements, announcements and press releases from Truth Initiative. For media inquiries and information, contact us at [email protected] or 202-454-5561.
Nearly 50% of Young People Resolve to Quit Nicotine in 2025
Truth Initiative has launched Outsmart Nicotine, a new campaign designed to introduce young people to...
2024 Monitoring the Future Survey Shows Persistent Nicotine Dependence Despite Meaningful Gains in Reducing Youth E-Cigarette Use
The 2024 Monitoring the Future Survey (MTF) shows promising signs in the effort to reduce...
Unhooking Gen Z: Truth Initiative Launches “Outsmart Nicotine” and Enhanced EX Program
Outsmart Nicotine, an uplifting, multi-platform campaign designed to reach 18- to 24-year-olds and encourage freedom...
In Victory for Public Health, U.S. Supreme Court Refuses to Hear Tobacco Industry’s Challenge to Graphic Cigarette Warnings
In a tremendous victory for public health, the U.S. Supreme Court today refused to hear...
As National Sales of E-Cigarettes Climb, Report Shows that State Restrictions on Flavored Products Are Critical to Protect Young People
E-cigarettes in youth-friendly flavors like candy and mint are top sellers and contain more addictive...
New Surgeon General’s Report Offers Much-Needed Vision for Eliminating Tobacco-Related Health Disparities
Tobacco-related health disparities are a persistent yet solvable problem, and the remarkable progress made in...
Truth Initiative and EVERFI from Blackbaud Join Forces with the Pennsylvania Office of the Attorney General to Address the Alarming Trend of Prescription Drug Overdoses among Young People
Opioid misuse is a complex issue that needs to be addressed from various perspectives, including...
Significant Drop in Youth E-Cigarette Use Marks Progress, But Nearly 40% of Teens Who Vape Frequently Remain at High Risk for Nicotine Addiction, a Serious Public Health Concern
The 2024 National Youth Tobacco Survey (NYTS) shows significant progress in reducing youth e-cigarette use...
11 Leading Organizations Urge U.S. Supreme Court to Uphold FDA’s Marketing Denial Orders for Flavored E-Cigarettes
Eleven leading medical, public health and community organizations have filed an amicus brief with the...
JAMA Publishes New Study on Proven Effectiveness of Truth Initiative’s Text Message Quit Vaping Program Among Teens
First-of-its-kind randomized clinical trial shows teens 35% more likely to quit vaping nicotine with an...
Truth Initiative Names Initiative as Media Agency of Record
Truth Initiative, a national public health organization dedicated to preventing youth and young adult nicotine...
Ohio AG Campaign Targeting Illegal E-Cigarettes Marks Important Step to Protect Young People
The newly announced campaign by Ohio Attorney General Dave Yost to combat the flood of...
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