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Press
Stay up to date on the latest statements, announcements and press releases from Truth Initiative. For media inquiries and information, contact us at [email protected] or 202-454-5561.
Summer truth tour takes on tobacco use with one goal: Finish smoking for good
School’s out, summer is here - which means a crew of truth® “tour riders” are...
Teens stop #CATmageddon; Enlist pets to send their message to Big Tobacco
truth®, one of the largest and most successful national youth tobacco prevention campaigns, is asking...
US high schooler cigarette use is at historic low while nearly a quarter reported using e-cigarettes
It is terrific news that the results of the 2015 National Youth Risk Behavior Survey...
Progress ending youth tobacco use stalled - National Youth Tobacco Survey 2015
Truth Initiative CEO Robin Koval responds to new data in the NYTS 2015.
National public health org brings on women’s health and wellbeing leader
Truth Initiative has brought on a veteran of the reproductive health, education and advocacy arena...
Truth Campaign snags 2 Ogilvy Awards
truth® won two Advertising Research Foundation David Ogilvy Awards for its truth campaign inspiring youth...
Study shows graphic cigarette warnings trigger brain areas key to quitting smoking
Viewing graphic anti-smoking images on cigarette packs triggers activity in brain areas involved in emotion...
truth® and Vans morph culture-changing art into bold fashion statement
When it comes to teen tobacco use, truth believes creativity speaks louder than words. That’s...
Significant drop as teen cigarette smoking hits 7%
Teen cigarette use has declined to an historic low of 7 percent, proving that national...
Former smokers who quit within the past year are 4 times more likely to be daily e-cigarette users
Adding to a growing body of research on patterns of e-cigarette use, researchers from Rutgers...
Vine stars debunk social smoking myths with truth
Vine stars have an important message: no matter how much or how little you smoke...
CDC/FDA show seven of ten youth using tobacco use flavored products
The Centers for Disease Control and Prevention (CDC) and the Food and Drug Administration (FDA)...
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